PR firms: igniting the fires of ethnic hatred

The public relations firm of Bell Pottinger have just apologised for fanning the flames of racial hatred in South Africa, for money. Bell Pottinger’s full, unequivocal, absolute apology for selling Gupta lies – BizNews.com:

LONDON — Here’s a very big win for the good guys. The £100 000 a month London agency which promoted the Gupta agenda in South Africa – including instigating a threat to use the UK courts to close down Biznews – has suddenly seen the error of its ways. After steadfastly denying any wrongdoing by his company and claiming its clients were innocent victims, Bell Pottinger’s owner and CEO James Henderson today issued a grovelling apology: “full, unequivocal and absolute” to quote from the statement. News like this takes time to digest. Nice. But given the damage this firm’s dark media arts has created in South Africa, and the personal attacks and despicable social media deeds conducted under its instruction, I’m pretty sure this doesn’t close matter. But perhaps, to paraphrase Churchill, it is the end of the beginning. – Alec Hogg

That’s all very well. It’s fine for the arsonist to apologise for starting the fire, but the flames are still burning, and the apology does not put them out.

This is also not the first time that a PR firm has made a handsome profit from fanning the flames of ethnic hatred, and it probably won’t be the last. But to my knowledge it is the first time that a PR firm has apologised for its role in this.

Victoria Geoghegan, MD Financial and Corporate at Bell Pottinger.

The secret to PR spin is not to tell absolute lies, but to put a spin on the truth.

To put it crudely, what Bell Pottinger were paid to do was to bring about “radical economic transformation” in South Africa by promoting the replacement of White Monopoly Capital by Indian Monopoly Capital (the latter represented by the Gupta family).

Some might think that “radical economic transformation” should begin by questioning the role of monopoly capital in the economy, regardless of the race, ethnicity or nationality of the capitalists. The truth that is at the basis of the spin is that historically there has been white monopoly capital in South Africa, and part of the “white privilege” narrative is that it has had sufficient clout to fight back and wrest a public apology from Bell Pottinger.

Those who don’t have that kind of clout aren’t so lucky.

I’ve yet to see an apology from the firm of Ruder Finn for their role in fanning the flames of ethnic hatred that led to the Wars of the Yugoslav Succession, for example. Ruder Finn’s work for Croatia – SourceWatch:

On 12 August 1991, the Croatian government hired the American public relations firm Ruder Finn Global Public Affairs to “develop and carry out strategies and tactics for communication with members of the U.S. House of Representatives and the Senate as well as with officials of the U.S. government including the State Department, the National Security Council and other relevant agencies and departments of the U.S. government as well as with American and international news media”. On 12 November 1991, Ruder Finn’s contract was renewed to include lobbying in relation to diplomatic recognition, sanctions, and embargoes, as well as briefings for officials of the first Bush administration and preparation of special background material, press releases, both reactive and proactive articles and letters to the editors to appear in major newspapers, briefings for journalists, columnists, and commentators. In January and February 1992, Ruder Finn organized trips to Croatia for U.S. Congressmen. The United States recognized Croatia as an independent state on 7 April 1992.

Truth is the first casualty in PR offensive | The Independent:

The Ruder Finn strategy has been to build a congressional and Senate coalition in the US in support of Croatia. The strategy has included mobilising the 2.5 million Croats in the US to lobby their own representatives in Congress.

Central to all this activity was equating the Serbian forces with Communism and the Croats with Western freedom and democracy.

In October 1992, Ruder Finn took up the job of public relations for the ethnic Albanian separatists in the Serbian province of Kosovo.

Bell Pottinger’s work in South Africa hasn’t yet led to death and destruction on that scale, but the story isn’t over yet, and the flames fanned by Bell Pottinger are still burning.

 

Trial by media trumps truth and justice

The warmongering mendacity of the Western “mainstream” media just became a whole lot more obvious. They lied about the Iraq War, and several other wars, but at least they did report on the Chilcot report, which exposed many of their lies as just that.

But they are still covering up the lies they told about the Wars of the Yugoslav Succession, which they assiduously promoted. They lied about Slobodan Milosevic, the former President of Serbia, calling him “The Butcher of the Balkans”, a “mass murderer” and saying he was responsible for the deaths of 250 000 people. They brainwashed a lot of people, especially in the West, into believing these lies, which is presumably why none of them have said a word about this — ICTY Exonerates Slobodan Milosevic for War Crimes | InSerbia News:

The International Criminal Tribunal for the Former Yugoslavia (ICTY) in The Hague has determined that the late Serbian president Slobodan Milosevic was not responsible for war crimes committed during the 1992-95 Bosnian war.

In a stunning ruling, the trial chamber that convicted former Bosnian-Serb president Radovan Karadzic of war crimes and sentenced him to 40 years in prison, unanimously concluded that Slobodan Milosevic was not part of a “joint criminal enterprise” to victimize Muslims and Croats during the Bosnian war.

Why should we worry about this?

Slobodan Milosevic

Slobodan Milosevic died more than 10 years ago, the Wars of the Yugoslav Succession ended nearly 15 years ago — why not let the past stay in the past? What purpose can be served by dragging all this stuff out of the past?

It is almost a cliche to say that those who do not study the past are doomed to repeat it, but what the Western media did to Slobodan Milosevic 15-20 years ago helped to promote a regional war, and what they did to Milosevic back then they are now doing to Vladimir Putin, where the stakes are higher. It is not just a regional war they are trying to promote, but global thermonuclear war.

Here is one example of an obituary in the Western “mainstream” media — Slobodan Milosevic, 64, Former Yugoslav Leader Accused of War Crimes, Dies – The New York Times:

As he rose and then clung to power by resurrecting old nationalist grudges and inciting dreams of a Greater Serbia, Mr. Milosevic became the prime engineer of wars that pitted his fellow Serbs against the Slovenes, the Croats, the Bosnians, the Albanians of Kosovo and ultimately the combined forces of the entire NATO alliance.

By stirring a dormant but incendiary nationalism, he succeeded in rallying support for himself in the late 1980’s, at a time when Communism in the rest of Eastern Europe was in its death throes.

At the time of Milosevic’s death most of the obituaries accused Milosevic of “engineering” or “orchestrating” these wars. I wrote more on this at the time of his death here Will the real “Butcher of the Balkans” please stand up? – Methodius Hayes’s journal. The stories treated these accusations not as allegations, but as established facts, though the International Criminal Tribunal for the Former Yugoslavia has now shown that most of these accusations were groundless.

As for the “orchestrating”, a contemporary American policy analyst, Samuel Huntington, describes the orchestration as follows (in his book The Clash of Civilizations):

The breakup of Yugoslavia began in 1991 when Slovenia and Croatia moved toward independence and pleaded with Western European powers for support. The response of the West was defined by Germany, and the response of Germany was in large part defined by the Catholic connection. The Bonn government came under pressure to act from the German Catholic hierarchy, its coalition partner the Christian Social Union Party in Bavaria, and the Frankfurter Allgemeine Zeitung and other media. The Bavarian media, in particular, played a crucial role in developing German public sentiment for recognition. ‘Bavarian TV’, Flora Lewis noted, ‘much weighed upon by the very conservative Bavarian government and the strong, assertive Bavarian Catholic Church which had close connections with the church in Croatia, provided the television reports for all of Germany when the war began in earnest. The coverage was very one-sided’…

Germany pressured the European Union to recognize the independence of Slovenia and Croatia, and then, having secured that, pushed forward on its own to recognize them before the Union did in December 1991.

And the first violent act in the Wars of the Yugoslav Succession was the seizure of customs posts along the Austrian border by Slovenian nationalists — did Milosevic really “engineer” that? One of the better obituaries of Milosevic in the Western media is to be found here — Scapegoat, R.I.P.:

Slobodan Milosevic’s obituaries are damning. In death, as in the last years of his life, the former Serbian president is being blamed for all of the death and destruction that accompanied the breakup of the Yugoslav Federation in the early 1990s. He has been described as the “Butcher of the Balkans.” He is accused of masterminding four wars, of committing genocide and ethnic cleansing. These charges have been repeated so many times that they have become part of received wisdom. Yet the facts tell a different story.

And among the facts that the author, James Bisset, adduces are:

But it was not the Serbians and “Slobo” who started the wars in Yugoslavia. The fighting started because Slovenia, then a Yugoslav republic, declared unilateral independence and used force to seize customs posts along the Austrian border.

The federal prime minister of Yugoslavia, Ante Markovic, who happened to be a Croatian, ordered the army into Slovenia to restore order. The army was met by armed resistance and retired to barracks in Croatia to avoid further bloodshed. The Croatian security and paramilitary forces then surrounded the federal barracks and fighting broke out in Croatia. At this time, Milosevic, as president of Serbia, had no control over the federal army. (Incidentally, the federal minister of defence at the time was also a Croatian, as was the foreign minister.)

Later, when the army lost all of its non-Serbian soldiers, it did become a Serb-dominated force. But when the federal government collapsed, it was none other than Milosevic who ordered all Serbian soldiers out of Bosnia.

Bisset goes on to point out that Milosevic was not a very nice man. He was an unreconstructed communist leader, but so were Tudjman and Izetbegovic, who were backed by the West. But he was not a war criminal, the accusation used by the leaders of Nato at the time as a casus belli.

The Western media are not just spinning, they are spinning out of control, and I urge anyone with any concern for truth and justice to tweet and retweet and share this until the Western media acknowledge that they lied, and start publishing the truth for a change.